ALICE ARUTKIN
“To be a rider involved in the shoot means that your sponsor appreciates you as an athlete and the image you portray. Riders are part of the process that help the customers choose one brand instead of another. Our communal goal is to show that our brand is the best and make it efficient. I think the riders and the brand both need each other. I’m proud to be part of the shoot with such amazing sailors next to me! I don’t mind at all to be the “bikini girl” for some of the pictures. I’m the girl, I have to take advantage of what I have and make the pictures that others cannot! We actually have a lot of fun, two weeks in Maui who wouldn’t! Beautiful pictures and nice moves are what the camera guys want. We are not on holidays and it is a different way of windsurfing when you are shooting. You constantly have to smile, make sure the sun is on your face and repeat until you get the right shot with the correct light which is not that easy! At least it is only a few days, for a few hours to score beautiful pictures for the whole year!”
